Terra Madre 2010

The fourth biennial celebration of Good, Clean and Fair food – and Mother Earth – has begun!

Slow Food Terra Madre 2010

Beautiful faces and vibrant colors light up the massive hall. 5,000 attendees are expected for the four-day event.

On Thursday October 21, indigenous people from around the globe participated in a rousing opening celebration that included music and messages delivered in native dress and languages. “The Olympics of Slow Food” seems an accurate description of the ceremony held that evening in the Palasport Olimpico Isosaki in Torino, Italy.

OpeningCeremonyTerraMadre2010

“La conferenza” convenes in the Palasport with an assembly of participating countries’ flags.

Carlo Petrini, founder of Slow Food and Terra Madre, encouraged delegates to honor the women, elders, natives and farmers that are important pillars of our Slow Food community and reminded us of our responsibility to Terra Madre.

Carlo Petrini, Terra Madre 2010

Carlo Petrini spoke with passion about the meaning and consequences of our work here at Terra Madre.

The four-day event offers workshops, exhibits, regional meetings and world music at the Lingotto Oval. Topics include: Biodiversity & Ecosystems, Sustainable Education, Safeguarding Our Coastal Environment, Sustainable Packaging and GMOs. Speakers present in their native tongue with simultaneous translations into eight languages.

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About Peg Champion

Environmentalist, locavore and principle of Champion Organic Communications, a consultancy providing creative strategies that advance sustainability.
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